Name: Siti NurMaisarah Zalikha Binti Muhamad Razali
No. Matrix: 2016486712
General Purpose: To inform
Specific Purpose: To inform my audience about how the social network change our lives.
Central Idea: There are three aspe
How do you find consumer insight?
Compiles information about the product, product category, and other details of
the marketing situation
Used to identify people who are in the market for the product