Sample questions for Mid Term Exam
Multiple choice has 20 questions. Weightage of each question is 3 marks.
Short answer has 4 questions. Weightage of each question is 5 marks.
Case Study has 3 questions. Weightage of first question is 6 marks. Remaining
Product/ Service firm
Cover page business plan
Table of contents
Company section ( vision, mission, team )
Industry analysis and trends
Target market ( use visuals in Bus plan )
What product/ service will you
Introduction to Entrepreneurship
Entrepreneurial Mindset, Motivation
Undertaking the creation of an enterprise or
business that has the chance of profit or
Technology ventures By: Dorf & Byers
Why study entrepreneur
None of us is as strong as all of us
Intentional - Making every action count toward
a long- term goal
Relational - Focused on others
- Willing to take a
SWOT MODEL IN BUSINESS PLAN
APPLE SWOT ANALYSIS
SWOT MODEL SUCCESS IN APPLE
A successful computer software and hardware
company that leads competitive industry.
The company is well endowed and capable of
acquiring any firm that could enhance value of th
Is Your Company Market Driven?
Know your Customers
Market Analysis enables you to identify and
understand your customers; a marketing plan tells
you how you are going to reach your customers.
Define your target market by identifying market
University of California, Riverside
School of Business Administration
BUS 146 Section
Title Introduction to Entrepreneurship
Instructor: Professor Nidhi Shah Ph.D., MBA Quarter: Winter - 2015
Office: 2335 Olmsted Hall (2nd Floor)
Lecture time: 5.10pm 6.30
Entrepreneur - Case Study
Its all your fault
Identifying the problem
As an entrepreneur we are under pressure to deliver
results in the company. We end up losing temper and
start blaming our internal stakeholders. Blame is
toxic, so the best way to chang
The ability to connect, authentically with the thoughts
and feelings of others to motivate and inspire them
towards a desired outcome.
Connect - Relationship with employees in firm and
stakeholders in the environment.
Thoughts + Feeli
Industry Analysis and Trends
Macro Economic factors
Your Business and Industry
A description of your industry:
Is it small scale, medium scale or large scale?
A brief write up of your industry. Are you at the
start up stage, growth stage, or maturity stag