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ECON 161A Marketing

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    • Profile picture
    Oct 29, 2015
    | Would highly recommend.

    Not too easy. Not too difficult.

    Course Overview:

    Germann is an incredible professor. He has a lot of experience in the field and is more focused on actually giving you real life advice rather than just teaching the material.

    Course highlights:

    My favorite part of the course were the weekly case study assignments and the final project. For our final project, we had to create a marketing campaign for a non-profit organization of our choice.

    Hours per week:

    3-5 hours

    Advice for students:

    I'd definitely advise students to start early on the case assignments as they take a while to do and make sure that they pick a strong group for the final project, as the project and presentation aspect are a huge part of your grade.

    • Spring 2014
    • Paterson,S.C.
    • Yes
    • Group Projects Great Discussions Requires Presentations

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