What makes a Leader?
By Daniel Goleman
Goleman found that while the qualities traditionally associated with leadershipsuch as
intelligence, toughness, determination, and visionare required for success, they are
insufficient. Truly effective leaders are al
In Marketing Myopia, Theodore Levitt offers examples of companies that became obsolete
because they misunderstood what business they were in and thus what their customers wanted.
He identifies the four widespread myths tha
Innovation the Classic Traps
by Rosabeth Moss Kanter
Innovation has always been the top priority for industries ranging from pin to
heavy vehicle. Although, Never a fad, but always in or out of fashion, innovation
gets rediscovered as a