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MKTG 19439 Marketing 1

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    A Few Big Assignments

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  • 5 pages marketing presentation

    marketing presentation

  • 5 pages [HUMAN RESOURCE MANAGEMENT] Assignment #1 (Maria & Alex)
    • [HUMAN RESOURCE MANAGEMENT] Assignment #1 (Maria & Alex)
    • Sheridan College
    • Marketing 1
    • MKTG 19439 - Fall 2014
    • Running head: ASSIGNMENT #1 1 Assignment #1 Maria Patricia Sangalang and Alex Jaramillo Sheridan College HRMT 16127 ASSIGNMENT #1 2 Canadian Human Rights Commission 2011-02-08 Paul Marchand v. Department of National Defense Prohibited Grounds The alleged
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    [HUMAN RESOURCE MANAGEMENT] Assignment #1 (Maria & Alex)

  • 3 pages [SOCIOLOGY] Gender - Final Exam Review
    • [SOCIOLOGY] Gender - Final Exam Review
    • Sheridan College
    • Marketing 1
    • MKTG 19439 - Fall 2014
    • [SOCI 16039G] Introduction to Sociology - Final Exam Review GENDER: DEFINITIONS: DISCRIMINATION: excluding someone from something for any number of superficial reasons, including race, age, religion, weight, etc. Example: a. Not hiring someone for a job b
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    [SOCIOLOGY] Gender - Final Exam Review

  • 3 pages [MARKETING] Test #3 Review (Module 12)
    • [MARKETING] Test #3 Review (Module 12)
    • Sheridan College
    • Marketing 1
    • MKTG 19439 - Fall 2014
    • [MKTG 19439] Marketing Test #3 Review MODULE 12: [ MARKETING COMMUNICATION PROGRAMS ] Some RECENT DEVELOPMENTS in MARKETING COMMUNICATIONS: Young adults often catch the news online rather than in newspapers. TV programs can be watched on laptops and table
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    [MARKETING] Test #3 Review (Module 12)

  • 4 pages [MARKETING] Samsung Galaxy Tablet Outline (Final)
    • [MARKETING] Samsung Galaxy Tablet Outline (Final)
    • Sheridan College
    • Marketing 1
    • MKTG 19439 - Fall 2014
    • Running head: SAMSUNG GALAXY TAB 1 Samsung Galaxy Tab Outline Maria Patricia Sangalang 991 244 136 Sheridan College MKTG 19439 SAMSUNG GALAXY TAB 2 Summary Samsung (means three stars in Korean), being the worlds second largest maker of mobile phones, has
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    [MARKETING] Samsung Galaxy Tablet Outline (Final)

  • 1 pages [HUMAN RESOURCE MANAGEMENT] A Self Test on Rater Biases
    • [HUMAN RESOURCE MANAGEMENT] A Self Test on Rater Biases
    • Sheridan College
    • Marketing 1
    • MKTG 19439 - Fall 2014
    • A Self-Test on Rater Biases Now that youre the expert on rater biases, can you identify the bias represented by each of the following scenarios? 1 Jennifer continually rates the employees in her department as average. I dont think I have seen any of her e
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    [HUMAN RESOURCE MANAGEMENT] A Self Test on Rater Biases

  • 7 pages [SOCIOLOGY] 3
    • [SOCIOLOGY] 3
    • Sheridan College
    • Marketing 1
    • MKTG 19439 - Fall 2014
    • Introduc)ontoSociology Week10:November12 Instructor:AbigailSone [email protected] Outline 1. 2. 3. 4. 5. handbackassignments returntosocializa)on socialjus)ceandsocialchange assignmentinstruc)ons test:studyguide Socializa)on Whatmakesuswhowear
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    [SOCIOLOGY] 3

  • 25 pages [MARKETING] Presntation
    • [MARKETING] Presntation
    • Sheridan College
    • Marketing 1
    • MKTG 19439 - Fall 2014
    • The Tablet Industry Daniel Chan, Maria Patricia Sangalang, Ahmad Abdelhadi, Something about the Tablet First concept of tablets: 1915 First prototype: 1987, Release: 1993 Ironically it was Apple to create the first tablet It was called the Apple Newto
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    [MARKETING] Presntation

  • 7 pages [MARKETING] Samsung Galaxy Tablet Outline
    • [MARKETING] Samsung Galaxy Tablet Outline
    • Sheridan College
    • Marketing 1
    • MKTG 19439 - Fall 2014
    • Running head: SAMSUNG GALAXY TAB 1 Samsung Galaxy Tab Outline Maria Patricia Sangalang Sheridan College MKTG 19439 SAMSUNG GALAXY TAB 2 Summary Samsung (means three stars in Korean), being the worlds second largest maker of mobile phones, has grown to bec
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    [MARKETING] Samsung Galaxy Tablet Outline

  • 4 pages [SOCIOLOGY] Social Justice Organization
    • [SOCIOLOGY] Social Justice Organization
    • Sheridan College
    • Marketing 1
    • MKTG 19439 - Fall 2014
    • 1. When and why was the group founded? On April 28, 1999, there were two students who went on a deadly rampage at a high school in Colorado. Eight days after, a similar attack struck the community of Taber, Alberta. A 14-year old opened fire inside W.R. M
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    [SOCIOLOGY] Social Justice Organization

  • 2 pages [MARKETING] Test #2 Review (Chapter 8 - Part 2)
    • [MARKETING] Test #2 Review (Chapter 8 - Part 2)
    • Sheridan College
    • Marketing 1
    • MKTG 19439 - Fall 2014
    • ReasonsforNewProductFailures Usingtheresearchresultsfromseveralstudiesonnewproductsuccessesandfailures, wecanidentifycriticalmarketingfactorsthatoftenspellfailurefornewproduct launches:15 1 Insignificantpointofdifference:Shownasoneofthemostimportantfactor
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    [MARKETING] Test #2 Review (Chapter 8 - Part 2)

  • 18 pages unit%209%20Marketing%20Communications%20Sales%20Promotion0
    • unit%209%20Marketing%20Communications%20Sales%20Promotion0
    • Sheridan College
    • Marketing 1
    • MKTG 19439 - Spring 2012
    • Unit 9 Marketing Communications: Sales Promotion 1.Describe eight consumer-oriented sales promotion tools. (pages 264-265) Coupons are consumer promotions that when redeemed at retail offer consumers a discounted price. Premiums are offers that provide co
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    unit%209%20Marketing%20Communications%20Sales%20Promotion0

  • 13 pages module 5
    • module 5
    • Sheridan College
    • Marketing 1
    • MKTG 19439 - Spring 2016
    • Module 5 Understanding the Consumer: Socio-Cultural Influences 1. Explain how each of the following might influence the purchase decision process: (pages 68-75) (a) word of mouth, buzz marketing, viral marketing (b) reference groups (c) family influences
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    module 5

  • 20 pages module 12
    • module 12
    • Sheridan College
    • Marketing 1
    • MKTG 19439 - Spring 2016
    • Module 12 Marketing Communication Programs 1.Describe some recent developments in marketing communications. (pages 265-268) Young adults often catch the news online rather than in newspapers. TV programs can be watched on laptops and tablet computers ra
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    module 12

  • 8 pages TIMOTHY’S HISTORY
    • TIMOTHY’S HISTORY
    • Sheridan College
    • Marketing 1
    • MKTG 19439 - Spring 2016
    • TIMOTHYS WORLD COFFEE ABOUT Founded in Toronto, 1975 by Mr. Timothy (2) High income families, individuals targeted Member of Coffee Fair Trade Coffee beans from Kenya, Hawaii and Indonesia(11) STRENGTHS Second largest Canadian based coffee retailer(1) Ont
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    TIMOTHY’S HISTORY

  • 7 pages marketing articls
    • marketing articls
    • Sheridan College
    • Marketing 1
    • MKTG 19439 - Spring 2016
    • TIMOTHYS 1) Following its acquisition in January of mmmarvelous mmmuffins, which includes the michel's baguette chain and the Levain World Bakery, Timothy's Coffees of the World has been busy introducing new product lines, programs and store designs to re
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    marketing articls

  • 2 pages Sources for timotys and second cup
    • Sources for timotys and second cup
    • Sheridan College
    • Marketing 1
    • MKTG 19439 - Spring 2016
    • SOURCES USED FOR TIMOTHYS 1) Dobson, S. (2002). Timothy's bridges retail banners. Marketing Magazine, 107(50), 2-2. Retrieved from http:/search.proquest.com/docview/227208489?accountid=3455 2) Aaserud, K., Cornell, C., McElgunn, J., Shiffman, K., & Wright
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    Sources for timotys and second cup

  • 1 pages BONUS ASSIGNMENT MGMT2500 Winter 17am
    • BONUS ASSIGNMENT MGMT2500 Winter 17am
    • Sheridan College
    • Marketing 1
    • MKTG 19439 - Fall 2014
    • BONUS ASSIGNMENT MGMT 2500-OLD Course (2017 Mon) Prof. Trevor Smith Note to students: This bonus assignment is worth up to 4% of your total mark. The % will be added to your overall grade at the end of the course. It requires some research on your part an
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    BONUS ASSIGNMENT MGMT2500 Winter 17am

  • 2 pages Group 6 - Hammer Inc. FIN 2500 Forecasting Assignment
    • Group 6 - Hammer Inc. FIN 2500 Forecasting Assignment
    • Sheridan College
    • Marketing 1
    • MKTG 19439 - Fall 2014
    • FORECASTING ASSIGNMENT- Hammer Inc. Hammer Inc., a manufacturing company, has been growing quickly, but it has found that its financial situation is continually under pressure. Production has fluctuated to meet demand in an attempt to provide first-class
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    Group 6 - Hammer Inc. FIN 2500 Forecasting Assignment

  • 2 pages [HUMAN RESOURCE MANAGEMENT] Final Exam Review (Notes)
    • [HUMAN RESOURCE MANAGEMENT] Final Exam Review (Notes)
    • Sheridan College
    • Marketing 1
    • MKTG 19439 - Fall 2014
    • [HRMT 16127] Human Resource Final Exam Review PERFORMANCE APPRAISALS: What is PERFORMANCE APPRAISAL? 1. Competitive Advantage: When the firm is able to deliver the same value and benefits as competitors but at a lower cost (cost advantage The USES of PER
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    [HUMAN RESOURCE MANAGEMENT] Final Exam Review (Notes)

  • 1 pages [HUMAN RESOURCE MANAGEMENT] Assignment #2
    • [HUMAN RESOURCE MANAGEMENT] Assignment #2
    • Sheridan College
    • Marketing 1
    • MKTG 19439 - Fall 2014
    • HRMT 16127 Assignment #2 This assignment may be done individually or in pairs. (If done in pairs, submit one paper with both names. Students will each receive the same mark.) It is worth 15% of your final grade and is due at the START of class week 11. Co
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    [HUMAN RESOURCE MANAGEMENT] Assignment #2

  • 7 pages [MARKETING] Test #2 Review (Chapter 3)
    • [MARKETING] Test #2 Review (Chapter 3)
    • Sheridan College
    • Marketing 1
    • MKTG 19439 - Fall 2014
    • [MKTG 19439] Marketing Test #2 Review CHAPTER 3: [ CONSUMER PURCHASE DECISION PROCESS ] The FIVE Stages of the CONSUMER PURCHASE DECISION PROCESS: 1. Problem Recognition (Perceiving a Need): Begins when the buyer recognizes a problem/need. Example: a. D
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    [MARKETING] Test #2 Review (Chapter 3)

  • 6 pages [MARKETING] Test #2 Review (Chapter 8 - Part 1)
    • [MARKETING] Test #2 Review (Chapter 8 - Part 1)
    • Sheridan College
    • Marketing 1
    • MKTG 19439 - Fall 2014
    • [MKTG 19439] Marketing Test #2 Review CHAPTER 8: [ NEW PRODUCT DEVELOPMENT ] The CONCEPT of PRODUCT LIFE CYCLE & How It Would Affect Marketing Strategies: PRODUCT LIFE CYCLE (PCL): Consists of stages that a new product goes through, starting with introduc
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    [MARKETING] Test #2 Review (Chapter 8 - Part 1)

  • 3 pages [MARKETING] McDonald's Case Analysis Report
    • [MARKETING] McDonald's Case Analysis Report
    • Sheridan College
    • Marketing 1
    • MKTG 19439 - Fall 2014
    • McDonalds Case Assignment for MKTG19439 McDonald's is the world's largest restaurant organization. It generates more than $40 billion in systemwide sales and operates over 35,000 restaurants in more than 100 countries on six continents. McDonalds owns one
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    [MARKETING] McDonald's Case Analysis Report

  • 3 pages [MARKETING] McDonald's Case
    • [MARKETING] McDonald's Case
    • Sheridan College
    • Marketing 1
    • MKTG 19439 - Fall 2014
    • McDonalds Case Assignment for MKTG19439 McDonald's is the world's largest restaurant organization. It generates more than $40 billion in systemwide sales and operates over 35,000 restaurants in more than 100 countries on six continents. McDonalds owns one
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    [MARKETING] McDonald's Case

  • 5 pages [MARKETING] Test #2 Review (Chapter 7)
    • [MARKETING] Test #2 Review (Chapter 7)
    • Sheridan College
    • Marketing 1
    • MKTG 19439 - Fall 2014
    • [MKTG 19439] Marketing Test #2 Review CHAPTER 7: [ PRODUCT PLANNING AND STRATEGIES ] PRODUCT: A good, a service, or an idea, consisting of a bundle of tangible and intangible attributes. TANGIBLE Physical characteristics such as colour or sweetness. INTA
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    [MARKETING] Test #2 Review (Chapter 7)

  • 8 pages [MARKETING] McDonald's Case Analysis
    • [MARKETING] McDonald's Case Analysis
    • Sheridan College
    • Marketing 1
    • MKTG 19439 - Fall 2014
    • Running Head: MCDONALDS CASE ANALYSIS McDonalds Case Analysis Maria Patricia Sangalang Marketing 1 - MKTG 19439 November 6, 2012 1 MCDONALDS CASE ANALYSIS 2 SWOT Analysis Strengths Worlds largest food-service organization (N.A., 1998). The most recognizab
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    [MARKETING] McDonald's Case Analysis

  • 7 pages [MARKETING] Test #2 Review
    • [MARKETING] Test #2 Review
    • Sheridan College
    • Marketing 1
    • MKTG 19439 - Fall 2014
    • [MKTG 19439] Marketing Test #2 Review CHAPTER 3: [ CONSUMER PURCHASE DECISION PROCESS ] The FIVE Stages of the CONSUMER PURCHASE DECISION PROCESS: 1. Problem Recognition (Perceiving a Need): Begins when the buyer recognizes a problem/need. Example: a. D
    • Register Now

    [MARKETING] Test #2 Review

  • 4 pages [MARKETING] Case Analysis
    • [MARKETING] Case Analysis
    • Sheridan College
    • Marketing 1
    • MKTG 19439 - Fall 2014
    • Running Head: MCDONALDS CASE ANALYSIS 1 McDonalds Case Analysis Maria Patricia Sangalang MKTG 19439 November 6, 2012 MCDONALDS CASE ANALYSIS 2 SWOT Analysis Strengths Worlds largest restaurant chain McDonalds listens to a group of shareholders proposal th
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    [MARKETING] Case Analysis

  • 19 pages [MARKETING] Assignment #1 (Sample Presentation)
    • [MARKETING] Assignment #1 (Sample Presentation)
    • Sheridan College
    • Marketing 1
    • MKTG 19439 - Fall 2014
    • John Smith Mary Brown David Cole McDonalds History Dick and Mac McDonalds first restaurant was founded in 1937 in a parking lot just east of Pasadena, California (3) The McDonald brothers first McDonalds restaurant was founded 1948 in San Bernardino, Cali
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    [MARKETING] Assignment #1 (Sample Presentation)

Marketing 1 Advice

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    • Profile picture
    Feb 03, 2017
    | Would highly recommend.

    Not too easy. Not too difficult.

    Course Overview:

    Most important course in Marketing to learn the basics as well as entry-level skills. Even better having John Cooper allows you to gain a different perspective on Marketing, and how you can succeed and excel in the profession.

    Course highlights:

    The most important part of this course was learning the Product Mix and Life Cycle. Professor Cooper was able to highlight these points from a technical background working at Fortune 500 companies, and also give a real-life perspective of what his experiences were.

    Hours per week:

    3-5 hours

    Advice for students:

    Don't spend time taking notes in this class. Rather, learn how to soak up and listen to every skill John teaches in this class.

    • Winter 2017
    • John Cooper
    • Yes
    • A Few Big Assignments Participation Counts Requires Presentations
    • Profile picture
    Nov 14, 2016
    | Would recommend.

    Not too easy. Not too difficult.

    Course Overview:

    Fun intro marketing course, some projects, lots to learn!

    Course highlights:

    Presentations, group work, fun stuff

    Hours per week:

    3-5 hours

    Advice for students:

    Do readings, participate in class

    • Fall 2013
    • Jennifer J
    • Yes
    • Great Intro to the Subject Group Projects Meetings Outside of Class
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