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MKTG 630 Advanced Managerial Marketing

  • School:
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  • Professor:
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    Piermatteo, DrLee, MickealDonald, AndreaBanto, Gene Topper, michannatalley, FreddyLee, Freddy lee, GeraldineGoodstone, Michael J
  • Average Course Rating (from 2 Students)

    3.0/5
    Overall Rating Breakdown
    • 2 Advice
    • 5
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    • 4
      50%
    • 3
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    • 2
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    • 1
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  • Course Difficulty Rating

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    • Medium 100%

    • Hard 0%

  • Top Course Tags

    A Few Big Assignments

    Background Knowledge Expected

    Final Paper

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    • Profile picture
    Jul 07, 2017
    | Probably wouldn’t recommend.

    Not too easy. Not too difficult.

    Course Overview:

    It's more so the instructor not the course that I found to be unhelpful. Lectures were very dry, read straight from the powerpoint and were not at all helpful.

    Course highlights:

    From taking this course however, I did learn how to better put together a marketing plan with all of it's elements.

    Hours per week:

    3-5 hours

    Advice for students:

    Definitely read your study materials and additional learning materials. Lectures are pointless.

    • Summer 2017
    • GeraldineGoodstone
    • Yes
    • Lots of Writing Requires Presentations Final Paper
    • Profile picture
    Aug 08, 2016
    | Would recommend.

    Not too easy. Not too difficult.

    Course Overview:

    As an BSN RN, I have no experience in Marketing at all. I was terrified, but after the first assignment I hit my stride. I ended the course with an A.

    Course highlights:

    Loved the learning curve. However I found it difficult to relate the live chats with what we were actually doing. The book really wasn't mentioned, the slides came from another source.

    Hours per week:

    6-8 hours

    Advice for students:

    Stay ahead of the work!! Points deducted for late entries. Be sure to do EXACTLY what they ask for.

    • Summer 2016
    • Gene Topper
    • Yes
    • Background Knowledge Expected A Few Big Assignments Participation Counts

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