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MKTG 450 Consumer Behavior

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Consumer Behavior Questions & Answers

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Consumer Behavior Questions & Answers


Consumer Behavior Advice

  • Average Rating

    1.0/5
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    • 1 Advice
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    • Profile picture
    Nov 29, 2016
    | Would not recommend.

    Pretty easy, overall.

    Course Overview:

    This course is the worst course I've taken in the college of business. It should be entitled "Psychology for Business Students". None of what I learned... or should I say was supposed to learn was applicable to the real world. One unit covered the effectiveness of direct mail marketing. Tell me the last time something in your mailbox got you excited about a brand or product

    Course highlights:

    Not a whole lot. The group project was okay because we got to work with other people.

    Hours per week:

    6-8 hours

    Advice for students:

    Unless you are a marketing major and are required to, don't.

    • Fall 2016
    • Crow,JanisJ
    • Yes

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