1) What customer loyalty techniques would you recommend to Shepherd?
The first technique I would suggest to Mr. Shepherd would be to always send a confirmation email
confirming any purchase made and also a shipping email to inform the customer when the or
1) What is a business plan?
A business plan is a document or set of documents that is used for several purposes. First, it
specifically defines your business by explaining what your product or service is. Second, it identifies your
business goals, such as
1) Do you really need a business plan? A business plan is definitely a must. Does it need to be the size of the
Oxford Dictionary? No, it can be an outline or even a few paragraphs. I am a firm believer that if you fail to plan,
then you must plan to fail
1) With the information available at this point, do you think Gomez should hire Mr. Perfect?
How much weight should be given to the fact that he doesnt, for example, have a drivers
I do not think that Mr. Gomez should hire Mr. Perfect. I do not t
1) In your opinion, what new country markets would be likely to hold the greatest potential for
additional sales for Friedman's company?
In my opinion, I would recommend several foreign markets to increase sales for Mr. Friedmans
company. First, we have t