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MKT 319 Principles of Marketing

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  • Top Course Tags

    Great Intro to the Subject

    Group Projects

    Meetings Outside of Class

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    • Profile picture
    Jul 03, 2017
    | Would highly recommend.

    Pretty easy, overall.

    Course Overview:

    It gave a great overview of marketing techniques and definitions of what marketing actually is. The students then apply their knowledge to a real life example by teaming up with a local company.

    Course highlights:

    The students work with a team to come up with a strategy for a local company to expand and market to the college. There were a lot of team elements, but also individual learning that made the environment flow seamlessly.

    Hours per week:

    3-5 hours

    Advice for students:

    Students need to read the book and ask questions if they have any.

    • Spring 2015
    • Wachner
    • Yes
    • Great Intro to the Subject Group Projects Meetings Outside of Class
    • Profile picture
    Nov 04, 2016
    | Would highly recommend.

    Pretty easy, overall.

    Course Overview:

    This is a great class where the students were amazing and so was the teacher really helped me understand the fundamentals

    Course highlights:

    The highlights were the different methods of marketing and really seeing what is to come

    Hours per week:

    3-5 hours

    Advice for students:

    stay focused and do not allow outside activities to take your attention away from the class

    • Fall 2016
    • brockhouse
    • Yes
    • Great Intro to the Subject Group Projects Participation Counts


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