HW1: Experiential Exercise
As the VP for global sales it is an important duty to be sure all employees practice
corporate social responsibility. CSR is crucial when looking to expand business, acquire
new sales, and any other major business transactions.
HW: Negotiating with the Chinese
1. Define the concept of face and describe in-depth how one gives face; how one saves
face; and how one shows (or obtains/increases) face when negotiating with the Chinese.
The concept of face is essential for foreigners t
HW4: Market Entry Strategy
1) What are the 3 primary strategic objectives for establishing functions in emerging
The three primary strategic objectives are cost saving, market expansion and speed to
2) What are the different types of mark
Individual Case 1: Walmarts Expansion in Africa
1. Detail the growth of Walmart and its international experience.
Sam Waltons unique strategies drove Walmart to success. Their key focus was
customer satisfaction and relied on three principles: respect for
HW 5: The Olympus Debacle
1. How does the Japanese culture affect their corporate management style?
The Japanese culture affects their management style because personal
relationships sometimes takes precedence over accepted accounting practices. In this
Lego Case Analysis
Bargaining Power of Suppliers: The Lego case demonstrated this because as the toy makers,
they were able to bargain with the suppliers like Fisher-Price, Barbie, Hot Wheels, ect. To see
which brands were worth bein
HW 2: Africa Web Exercise
Africa has numerous developing countries that can potentially have a great impact
on world markets. It is easy for a company to look to do business in the United States as a
whole because we are a stable country both economica
Research Assignment 1: Perceptions of Women as Managers in Chile and the U.S.
The theory being tested is whether or not societal and cultural changes have had
an effect on the awareness and consciousness toward selecting women for managerial
roles. The fo
Research Assignment 2: Corporate Citizenship in Germany and the United States
differing perceptions and practices in transatlantic comparison
What is the theory being tested in this study? What problems do you see
associated with this theory?
Nikes CSR Challenge
1. Discuss the challenges regarding corporate social responsibility that companies in the
apparel industry face in their supply chains around the world.
The challenges Nike faces concerning corporate social responsibility are prevalent
3. Follow up on this case of the time of your reading it. How successful has MTV
been in this market to date? What, if anything, do you think MTV should have done
differently? What should the company do now?
MTVNs model of entering a market in partnership
IB 352 Syllabus
Class Schedule: MWF 11:00-11:50
Professor: Lioubov Pogorelova
Office Hours: by appointment
Note: When contacting me please use email.
The global competitive environment i