1. Discuss the consumer decision making process for a product such as
canned/packaged tuna and the response hierarchy model this is most likely
to be applicable in the purchase of this product.
The reason that has caused the shifting or rather the movemen
This assignment is designed to test Unit Objective 1
This assignment is marked out of 50 and is worth 5% of the assessment in this unit.
You must use Excel to generate the relevant output. The data for this as
UNIVERSITY OF MANITOBA
Faculty of Management
Department of Accounting and Finance
FIN 2200 Corporation Finance
June 1, 2007
Note: it is your responsibility to verify that this examination has 14 pages.