MARKETING 101 * We aren't endorsed by this school


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    Always Do the Reading

    Great Discussions

    Lots of Writing

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    • Profile picture
    Jun 06, 2017
    | No strong feelings either way.

    Not too easy. Not too difficult.

    Course Overview:

    I would recommend this course. The current world has turn it's trade to global trade. Countries in far places geographically do business and trade in a touch of a button. Marketing helps a lot in moulding students into this globalization thing. They get to know current trends' in the market and adapt to them very easily when done with school or rather learning marketing. For me I did marketing and I can testify that it has done a great deal to me now that have engaged in my own business. Marketing is just the course to do especially the business students.

    Course highlights:

    I learned about how to market products and services,requirements for effective marketing and channels of marketing or rather channels of distribution. There are also the common marketing mix which are the four Ps and four Cs. ( communication,channel,cost and commodity) and ( product,price,promotion and place).

    Hours per week:

    3-5 hours

    Advice for students:

    I would advice students to take this course. One should always do the reading,have frequent group discussion and to be participative in the group. Marketing involves a lot of research,students should be ready to engage in many field work in order to get to know more about this course.

    • Winter 2017
    • julia chepkangor
    • Yes
    • Lots of Writing Always Do the Reading Great Discussions

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