AC 114
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AC 114 Mktg for Integrated Mktg Comm

  • Average Course Rating (from 4 Students)

    5.0/5
    Overall Rating Breakdown
    • 4 Advice
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  • Course Difficulty Rating

    • Easy 25%

    • Medium 75%

    • Hard 0%

  • Top Course Tags

    Great Intro to the Subject

    Great Discussions

    Always Do the Reading

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    • Profile picture
    Sep 27, 2017
    | Would highly recommend.

    Not too easy. Not too difficult.

    Course Overview:

    The first day I had this class, I was intrigued with the what I began learning.

    Course highlights:

    I am still enrolled in the course, but so far, I've learned an abundance about marketing.

    Hours per week:

    3-5 hours

    Advice for students:

    Once the professor assigns an assignment or project, do it immediately so you don't fall behind.

    • Fall 2017
    • Claudio SCHAPSIS
    • Yes
    • Great Intro to the Subject Group Projects Great Discussions
    • Profile picture
    Feb 12, 2017
    | Would highly recommend.

    Not too easy. Not too difficult.

    Course Overview:

    Prof. Ehrlich is an amazing professor, and the course is crucial and important for learning the world of marketing/advertising.

    Course highlights:

    The professor made it extremely motivating and interesting and I always looked forward to the class. It was most interesting in that you learn how advertising truly controls so many aspects of our lives, everyday.

    Hours per week:

    3-5 hours

    Advice for students:

    Read the text, do your work, study for tests, listen in class.

    • Fall 2016
    • joelehrlich
    • Yes
    • Great Intro to the Subject Always Do the Reading A Few Big Assignments
    • Profile picture
    Nov 24, 2016
    | Would highly recommend.

    Not too easy. Not too difficult.

    Course Overview:

    Professor Schapsis is really engaging and his lessons are often linked to real world examples. I look forward to his class at the end of the week and I feel I've learned a lot from him. The groups we were put into were really helpful for the learning process and allowed us to get used to being in groups for the work world. He made it really easy to participate in class it was a very comfortable and friendly environment. Professor Schapsis was one of my favorite professors this semester.

    Course highlights:

    We had a mini brain storm session for what we'd like to see in apps which allowed us to get a feel for how many companies come up with ideas. We also discussed a pizza business as it was our own and came up with prices which was tied into our lesson of the day.

    Hours per week:

    3-5 hours

    Advice for students:

    Read the textbook!!! Take your own notes ahead of time. Even though he puts Powerpoints on Blackboard and goes over them in class, it would be more of a review if you take your own notes. That is the best way to retain information.

    • Fall 2016
    • Claudio SCHAPSIS
    • Yes
    • Great Intro to the Subject Always Do the Reading Great Discussions

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