Select a brand/company with which you experienced online engagement (see page 18 in
your textbook). Explain briefly how it happened and if it affected your brand loyalty.
In todays business world, it is crucial for companies and firms to place a high emph
Term Paper proposal
October 26th, 2014
Below, please find the companies that I have chosen to compare and contrast in their success
and failures in regards to both marketing and e-marketing:
Forever 21 and Charlotte Russe
December 13, 2014
Lets assume that Amazon.com is contemplating to expand in Paraguay, a country with low
levels of internet access.
1.1 If you were an advisor, would you recommend this expansion? Why or why not
November 16, 2014
Question #1 (30 points)
Fish Specialist is a small, family-owned restaurant specializing in gourmet sea food. James
Moby, the owner is thinking of using the internet to build a community wit