More of our Market Segments are:
Divorced, Separated, Not the marrying kind, marry but later, marry but no kids please.
- Education is related to income, which determines spending power
- Male/female roles have been shifting
Analyzing the Marketing Environment
- 1. Outline how customers, the company, competitors, and corporate partners affect
- 2. Explain why marketers must consider their macro environment when they make de cisions.
- 3. Describe the