Tuesday September 29th, 2015
International Trade- The exchange of goods and services
Imports- Goods and services purchased from other countries.
Exports- Goods and services sold to ot
Advertising, Sales and Promotion
Selling- responding to customers needs and wants through planned,
personalized communication to influence purchase decisions.
Pre-approach- getting ready to sell.
Approach- the way the
Product and Price Planning
Meeting a need
Improving a product
Stages of Product Development
Concept development and testing