Question: What are the sources of Nikes brand equity?
Nike has a well established and strong brand identity with a well recognized and distinguished
brand name and brand log , the swoosh, which facilitate the differentiation of its products from
Real estate project activities
Identifying structural requirements Meeting promised quality standards Managing
relation with owners Managing compelling project constraints
In this phase, the necessary conditions for the development wil
Internship report on Airtel Bangladesh Ltd
Prepared for: Tasneema Afrin
BRAC Business School
Prepared by: Israt Zahan
BRAC Business School
Date of submission: 9th December, 2014
The HR Policies Facilitatin
What is Strategic Planning
Strategic planning is an organizational management activity that is used to set priorities,
focus energy and resources, strengthen operations, ensure that employees and other
stakeholders are working toward com
PROSPECT OF CHOOSING THE
Having a right investor means having a right partner. Decision
regarding a right partner is the first and foremost duty of an
entrepreneur as theyre hired for the benefit of the owner. The only
expectation of hiring
Prospect of entrepreneurial Marketing
Entrepreneurial marketing is less about a single marketing strategy
more about a unique marketing tactics that differentiate itself from
traditional clich business to sustainable start up business.
Amway Vaccination Campaign
What Is CSR?
CSR is the abbreviation of Corporate Social Responsibility
In my view Corporate social responsibility is a management
concept whereby companies tend to get profitable through
social and environmental
Purpose of your liking
before you commit
Commitment is any form of given words to your partner. If his term &
conditions dont fit with you then you both should discuss about it and
come in a decision. The only purpose of it is- mutual consent for not to
The main focus of entering into a partnership business is sharing risk &
losses and procurement of more asset/capital. As it is free from legal
obligation thus it is easy to form. But without mutual agreement theres
7ps of MARKETIING MIX
CAPTURING MARKETING PRINCIPALS.
WHAT IS 7PS OF MARKETING.?
A QUICK READING.
A very fundamental part of is concept of 7ps mix.
What is Marketing?
Marketing is the delivery of customer satisfaction at a
The Goal of Marketing is:
To attract new customer by promising superior value, and to keep
current customers by delivering satisfaction.
Marketing, more than any other
Chapter 2: Developing Marketing Strategies and Plans
STRATEGIES AND PLANS
After reading this chapter, students should:
Know how marketing affects customer value
Know how strategic planning is carried out
VALUE, SATISFACTION &
PEPPERS AND ROGERS ON CREATING
The only value your company will ever create is the
value that comes from customersthe ones you
have now and the ones you will have in the future
Introduction to Marketing (Defining Marketing for the Twenty-First Century
According to a social definition, marketing is a societal process by which individuals and
groups obtain what they need and want through creating, offering, and
Dear Recruiting Team UBER,
As a highly motivated and dedicated student with strong communication and interpersonal
skills, I would like to apply for the position of Operation Co-ordinator in your company.
I have completed my B.B.A (Hons.) in Marketing fro
Environmentalism refers to a social movement and associated body of thought that expresses
concern for the state of the natural environment and seeks to limit the impact of human activities
on the environment.
Environmentalism has grown ou
Shelltex International Page 1
Shelltex International Page 2
Merchandising Business in Ready Made Garments- A
case study on Shelltex International.
Shelltex International Page 3
1.1 Background of the Study The garments industry of Ba