Minicase: Lasting Impression
Before we start with the case study questions and solutions, please run your eyes
through the map of Florida.
Submitted to: Dr. Saigeeta Kukunuru
Agassi Georgi Alex(BSBA13)
Sales Force Management
By: Sanjiv Suresh & Salman Shahid
What is Sales Management?
It is the formulation of a sales program
It is the implementation of the sales
It is the evaluation and control of the sales
Selling & Sales Management p
Minicase: Land Escape vacation Club
Some factors before start the case study, details of the characters:
Experience (in Land Escape)
Land Escape Vacation