KELVIN W WAMUGUNDA
6th JAN 2016
COURSE CODE SEH 302
Discuss how branding leads to the development of destination and product
A brand is a name, term, design, symbol or any other features that identifi
PUBLIC RELATIONS DEFINED AND DISTINGUISHED
PR concerns any organization, commercial or non-commercial.
Public Relations consists of all communications with all the people with whom an organization
Definition of the (B
SEH 307: PRINCIPLES
History of Tourism
Tourism can be recognized as long as people have travelled; the narrative of Marco
Polo in the 13th century; the "grand tour" of the British aristocracy to Europe in the
18th century; and the journeys of D
MICROFINANCE AND MICROCREDIT
Microfinance refers to the provision of financial services to low-income clients,
including consumers and the self-employed.
The term also refers to the practice of sustainably delivering those services.
Financial needs o