E013: The Semiotics of Advertising Midterm Review Part I. Define the following terms: semiotics signifier form of the sign *Saussure* signified what the sign means (meaning) *Saussure* representamen same as signifer, form (sign vehcle) *Peirce* referent/o
E013: The Semiotics of Advertising Final Review This worksheet is meant to help you review for the final exam. It is not exhaustive, so be sure to study your notes as well. Good luck! Part I. Definitions Define the following terms: 1) signifier the form t
Chapter 10: Diseases of Civilization A. Modern Dietary Inadequacies 1. Increased food production = nutritional shortages a. i.e. - higher foods in protein and calories; lower in vitamins i. mainly vitamin C ii. lack Vit. C = scurvy [bleeding from gums, fe
4/27/09: Health care needs of women in prison Womens Health Incarcerated women have more serious health problems than population outside of prison Poverty Limited access to preventative medical care Poor nutrition Chemical dependency Limited education Wom
Chapter 14: Are Mental Disorders Diseases  Natural selection cares about our fitness not our comfort Emotions 1. Unpleasant emotions defenses against pain or vomiting 2. Emotions are adaptations shaped by natural selection a. Darwinian algorith
6.Developmental language disorders
a. What is the difference between a developmental disorder and an acquired
Developmental disorder- Symptoms are noted in infancy or early childhood and last for the rest
of ones life
Brain dysfunction- A physic
a.Dene the following terms:
Anomia- A failure to retrieve a name
Circumlocution- The use of unnecessarily wordy and indirect language
Paraphasias- Aphasia in which one loses the power of speaking correctly, substitutes one
word for another, and
4.Second language acquisition
a. Why are second languages more difficult to acquire later in life?
Biological; Cognitive; Affective / emotional; Social / environmental; Input
b. What is error analysis?
An approach that saw errors as indicators of the lear
3.Late rst language acquisition
a.What populations have been used to study late rst language acquisition?
Structured communication task- involves testing L2 learners knowledge of a specific second
language structure such as negation wh questions.
a. What design features are thought to be unique to human communication?
Mode of communication, semanticity, pragmatic functions, displacement, productivity
What design features are shared with animal communication systems?
Interchangeability, cultural tr
a.Know the skills a child needs to learn to obtain adult-like competence in
conversations: Taking turns, topic introduction, feedback and conversational
b.Know how narrative development progresses from 2 - 7 years:
2 years: Heap
i. What is fast mapping? Children can learn words with only a few
exposures, Happens without explicit teaching.
j. Know the constraints on word learning including:
i. lexical: Whole object assumption, Mutual-exclusivity assumption. Ex: A pug is a
a.When does the rst real rst word typically appear? 10-15 months
b.What is context-bound word use?
c. What is the noun bias? Early vocabulary includes about 40% nouns, Seen in a
variety of languages (e.g., Spanish, Dutch, French, Hebrew,
e.Know about the different techniques used to test speech perception abilities in
fetuses and infants:
i. fetal heart rate: Monitor changed in heart rate when there are changes in
ii. high-amplitude sucking: Babies given pacifier that generates no
Mediator reflects on number of falsehoods he has believed during life
Leads to faultiness of the body of knowledge he has built up Therefore discards all he thinks he knows and starts again
Builds up knowledge on
The Conflict Between Faith and Doubt
Conflict between religious faith and doubt
Positive, assenting belief in God
Lends itself to an active love of mankind, kindness, forgiveness, and a devotion to goodness
Faith is regarded as something that cannot be intelligibly explained, understood, or spoken about
Distinction between knowing with ones mind and knowing with ones heart
Faith and doubt, unlike science or logic are meaningless without passion
Chapter 6 Toxins: New, Old & Everywhere  1. Alcohol & cell if a cell gets more than a critical amnt of alcohol, it dies a. Wound hormones & Growth factors b. Released by dead cells or those w/ damaged membranes, they diffuse to other cells in reserve
Chapter 6 Definitions 1. 2. 3. 4. 5. Wound hormones & Growth factors: Released by dead cells or those w/ damaged membranes, they diffuse to other cells in reserve for an emergency Tannins: type of toxin found in some nuts [like acorns & oak buds] Alkaloid
Definitions Chapter 5
1. Syringomyelia a degeneration of the central part of the spinal cord where the pain
2. 3. 4. 5.
nerves are located i. These ppl experience no pain in their hands lymph nodes destroy bacteria better than immune system melanin a pigm
Write a news item for a newspaper What advice for decisions about diet might the public derive from this study? include the journalist's questions: who, what. when, where and why in enough detail so that your reader can find the original article. Make cle
Article [2/10] I. II. III. Author: Sebastion Title Summary A. Disease: metabolic acidosis B. Terms: NEAP Notes A. Abstract: a. Background: natural selection has had < 1% of the human race evolving time to be able to eliminate the problems [maladaptations]
I. II. III. IV.
Article [1/22]: Why Did They Die? Author: Black [Francis L.] Disease: a. measles Notes: a. 56 million ppl died from Europeans entering new world - most from diseases b. b/c these ppl were unusually homogeneous intermarried only within thei
I. II. III.
Article [1/22]: Epidemiology of infectious disease: the i.e. of measles Author: Black et al. Disease: measles a. Describe situation of isolated Brazilian Amazon tribes free of most epidemic diseases of civilized world b. Review history of
02/19/09 I raised my eyes aloft And beheld the scattered chapters Of the universe, gathered and bound Into a single book by the austere and gentle Hand of God -Dante Single book could mean the Bible or a galaxy Chapters the books of the Bible or maybe eve
God or Nature
By substance I understand what the intellect perceives of a substance, as constituting its essence
God is infinite the only substance of the universe
Everything else that is, is in God
Propositions present the basic elements of his