Entrepreneurship and Society
Class Meets: MWF 1:00 1:50
David Brannon, PhD
Capturing the Rules of the Game
-Notes on Evaluating a Potential Business Area -Overview
A valuable learning experience for students interested in the field of entrepreneurship involves
learning how to research a potential business area. However, to be of
Review the Business Model Canvas by attribute (row).
Score each canvas attribute as Awesome (8-10), Good (4-7), or Needs Improvement (1-3)
Score each canvas attribute with points 1-10, one as least, ten as best.
BUSINESS PLAN OWNERS: Business Name: Address: City, State, ZIP: Telephone: Cell Phone: Fax: Email: I. TABLE OF CONTENTS I. Table of Contents [page 1] II. Executive Summary [page X] III. Business Description [page X] IV. Market Analysis [page X] V. Marketi