The Secret to Capsim Success
its all about the sweet spot
Fall I 2009
Presented By Team Andrews: Brad White, Tim Fish, Christina Vance, Stephanie Bogan, & Anthony Vatterott
To design and manufacture th
At UVU we use the Advanced Marketing Module in Capstone (not in the Rehearsal or
CompXM) to allow you to have greater control over your companys marketing budgets and
outcomes in competition.
Access the Marketing Module through an arrow
R EPORTS AND
CAPSTONE C OURIER
The Last Years Reports pull-down menu opens the 12-page CAPSTONE COURIER and the 3page Annual Report. The front page of the Courier (Figure A-1 on page 54) displays
Differentiation Strategy with a Product Life Cycle Focus
PRACTICE ROUND 1
You are free to pursue any strategy you wish, but you might try this during the Practice rounds at
any time you can abandon the Product Lifecycle Differ
Mgmt 4800 Strategic Management
Factors in Evaluating Oral Presentation Content &Technique
in the Report to the CEO or Board of Directors
Evaluator _ Presenters _
Factor & Score
(Circle the value for
each. If you must split
values, write the value
How to develop a market forecast
1. Find the market size and the number of
competing products to get an expected
2. Consider whether products will enter or
exit the segment.
3. Check each competitor's production
Analyzing our firm v. our
No verbal answers to questions in
green, theyre for you to think
about as a team.
Using the Capstone Courier
(for the most recent year & two years back)
Which key statistics among those listed
reach out and impress y
Financial Definitions and Ratios as they are used in Capstone
1. Asset Turnover: Sales, generated in a particular year, divided by the value of total assets for
the same period.
2. Bond Rating: If your firm has no debt at all, your short term interest rat
version of 9/12/2007
Practice Demand Forecasting Spreadsheet
You should design, construct, and practice on a spreadsheet of your own to combine the art and science of forecasting.
This spreadsheet forecasts HIGH END segment
Student inputs are in yellow fi
Individual Practice Rounds
After you've finished with the Simulation Rehearsal, launch Capstone and click on the
first (top) button "Work on my company's official decisions". The first week of
Individual Practice were concentrating on R&D decisions. Use t
Sound Recording Analysis Worksheet
Step 1. Pre-listening
A. Whose voices will you hear on this recording?
B. What is the date of the recording?
C. Where was this recording made?
Step 2. Listening
A. Type of sound recording (check one):
Photo Analysis Worksheet
Step 1. Observation
A. Study the photograph for 2 minutes. Form an overall impression of the photograph and then examine individual
items. Next, divide the photo into quadrants and study each section to see w
Artifact Analysis Worksheet
1. TYPE OF ARTIFACT
Describe the material from which it was made: bone, pottery, metal, wood, stone, leather, glass, paper, cardboard, cotton,
plastic, other material.
SPECIAL QUALITIES OF THE ARTIFACT
Poster Analysis Worksheet
1. What are the main colors used in the poster?
What symbols (if any) are used in the poster?
3. If a symbol is used, is it
a. clear (easy to interpret)?
4. Are the messages in
Cartoon Analysis Worksheet
Words (not all cartoons include words)
1. List the objects or people you see in the cartoon.
1. Identify the cartoon caption and/or title.
2. Locate three words or phrases used by the cartoo
Curried ChiCken with raisins
Savory chicken and mushrooms balanced with the sweetness of
raisins and red bell peppers will make this curried one-pan recipe a
Preparation time: 30 minutes
1 tsp oliv
APPLE BANANA SALAD WITH PEANUTS
Enjoy a fresh, flavorful change of pace with a surprising mix of
lettuce, apples, and bananas, topped with a paprika dressing.
Perfect for busy holiday meals.
Preparation time: 15 minutes
12 oz le
Delightful mix of fresh salad fixings topped with sauted chicken and
a light, yet flavorful raspberry vinaigrette. Save time by using blender
to make the vinaigrette and purchasing packaged salad blends, precut chicken, and vegetables.
State Indicator Report on Fruits and Vegetables, 2009
The State Indicator Report on Fruits and Vegetables, 2009 provides for the first time information on fruit and
vegetable (F&V) consumption and policy and environmental support within each state. Fruits
AvocAdo Melon BreAkfAst sMoothie
A delightful concoction of green fruit plus fat-free dairy. With
convenience built in, this refreshing smoothie can be made a day
ahead. Keeps well in the refrigerator up to 24 hours.
Preparation time: 5 minutes
Easy OvEn Fish with spinach Basil
Dipping saucE & spicED applEs
Classic comfort foods with a modern twist, these easy-to-prepare
fish sticks and spiced apples will please any finicky youngsters
preparation time: 45 minutes
Celery with ApriCot Blue Cheese spreAd
Crunchy sweet celery is a versatile snack food, just right for this
flavorful spread. Filled with dried fruit and nuts, this enticing and
quick low-fat spread can be made ahead or on the spot.
preparation time: 15
American Society of Bariatric Physicians
Steelman, GM and Westman, EC. Obesity: Evaluation and Treatment
Essentials. New York: Informa Healthcare, 2010.
Heymsfield, SB, et al. Evaluation of total and regional body composition.
In: Bray GA, Bo
Wheat Berry Chili
Meal/Course: Lunch or Dinner
1 cup wheat berries
3 cups water
1 large onion, chopped
green pepper, chopped
yellow pepper, chopped
4 teaspoons chili powder, or to taste
teaspoon hot pepper sauce
1/8 teaspoon blac
W HEN DELICIOUS MEETS NUTRITIOUS: RECIPES FOR HEART HEALTH
Heres some terrific news: Whats good for your heart is great for your taste buds. As the recipes that follow show, you dont
have to lose flavor to gain health. Heart heal
Slow Cooker Pork Stew Over Brown Rice
Prep time: 15 minutes
Description: Apple cider and dried fruit adds a pleasing sweetness
to this tender, succulent pork stew. This lovely dish can be thrown
together in minutes and then left to simmer in your slow coo
State Indicator Report on Fruits and Vegetables, 2009
National Action Guide
The State Indicator Report on Fruits and Vegetables, 2009 for the first time provides information on fruit and
vegetable (F&V) consumption and policy and environmental support nat
White Bean Bruschetta
1 whole-wheat French baguette, cut into 12 thin slices along the bias
cup olive oil, divided
1 cup white onion, chopped
4 cloves garlic, minced
1 t dried basil
1 t dried oregano
1 cup canned navy beans, rinsed and drained