Prof. (Dr.) Nitin Gupta
Perspectives of Management and
Foundational Management Theories
Frederick Taylors Scientific Management
Henri Fayols Principles of Organization
Max Webers Bureaucracy
Basics of Marketing
Topics to Cover
Definitions of Marketing
History of Marketing
Principles of Marketing
Brand and Product
Role of Marketing Function
Classification of Marketing Schools
Grading for the Course Marketing Management - I
The assessment process follows letter grade system. At the end
of a semester, the Instructor in-charge teaching the course
would award letter grades A, B, C, D or E to a student based on
his/ her performance
Discounted Cash Flow Valuation
Key Concepts and Skills
Be able to compute the future value and/or
present value of a single cash flow or series of
Be able to compute the return on an
Understand perpetuities and annuities
On January 1 20XX, Manohar started QualPhoto Company. The
following transactions took place during the first month:
Jan. 1 Manohar invested Rs. 30,000 in cash in the companys share
Jan. 2 Bought supplies of photographic mat
A fi nancial statement is a formal recor d of the fi nanci al
position and fi nancial per for mance of any organizati on
WHAT IS BUSINESS?
PHILOSOPHY OF BUSINESS
PHILOSOPHY OF BUSINESS
The underlying (hidden) purpose of any business
is to convert a want into a need.
Lets understand the two concepts.
LONG RUN PRODUCTION
What Is Production
Production function deals
with the maximum output
that can be produced with
a limited and given
quantity of inputs.
What is long run production
Long run refers to that time in
Learning is (relatively) permanent
change in behaviour as the result of
Theories Of learning
A type of conditioning i
DONT YOU PUSH ME. Try to maintain and put word to this game And explain why my patience is wearing me thin, I m surrounded by freaks who believe when I speak That I worship the ground that they walk with their feet, With their suits and their ties and the
ALLIGATOR BLOOD. Let's play a game of Russian roulette
I'll load the gun, you place the bets
Tell me who will make it out alive
Let's play a game of Russian roulette
I'll load the gun, you place the bets
Tell me who will make it out alive Over and over an
(Don't try to run, we're alone in this war Our thoughts will be futile, progessing bit by bit as I'm fighting to kill it) (Replace all my frustration With you, inspiration was reclaimed) (Fighting this addiction, I'm bleeding) Evil is on my left, good is
10 MILES WIDE.You say you're getting closer to that chance of
Tearing at your throat you won't let it die
Left me here for all these days and ripped apart
Take my place and look inside I'm trying to find a place
To hide hide
Lost my faith
1. Google, Facebook, Twitter and Amazon are all
powered by Linux. 2. 850,000 Android devices are activated every
single day, all
running Linux. That means 100 Android devices
have come online
since you started reading this post, all running
Linux. 3. 700
30 Seconds to Mars A simple fear to wash you away
An open mind canceled it today
A silent song that's in your words
A different taste that's in your mind
This is the life on Mars
This is the life on Mars Mary was a different girl
Had a thing for astronaut
Let's start at one
And count the days
Let's hope to God that time flies like they say Cause this instance can't distance my heart from
But I'm lying awake now and I'm holding your
It's so cold here without you
And I need you
A PROPHECY .How stubborn are the scars when they won't fade away?* Or justa gentle reminder that now are better days? We'll be home soon, so dry your eyes, You'll be okay (you'll be okay!) Oh my God! The water is rising! It's rising! You justhave to belie
A MAN and woman went to Las Vegas for their honeymoon, and checked into a suite at a hotel. When they got to their room they both detected a bad odor. The husband called down to the front desk and asked to speak to the manager. He explained that the room
A BEAUTIFUL LIE.Lie awake in bed at night And think about your life Do you want to be different? Try to let go of the truth The battles of your youth 'Cause this is just a game [Chorus:] It's a beautiful lie It's the perfect denial Such a beautiful lie to
A revolution has begun today for me inside
The ultimate defense is to pretend
Revolve around yourself just like an ordinary
The only other option is to forget
Does it feel like we've never been alive? Does it seem like it's only just begun?
To find yo
# 5 horror movies based on true stories 1) The Amityville Horror The film is about an unassuming family, John and
Kathy Lutz, who along with their three children
purchase a Long Island home that was previously
a site of a mass murder. Following a series
A CANDLELIT DINNER WITH INAMORTA.This isn't over baby don't believe a word they
She takes a moment to ponder
To wonder what could've been given another
chance To find the light in the darkness and way out of
If only she could see what i
A TRAVEL agent friend of mine swore this happened to her clients:
A couple from suburban California were vacationing in Jamaica when their room was broken into and everything stolen, with the exception of their camera and their toothbrushes. Considering
A SINGLE MOMENT OF SINCERITY.False tales lies of a washed up prom queen
Why'd you tell me everything was fine?
Everything was okay?
Get on your knees!
Oh, tear me up
No, everything's dead inside Oh, you should've told me, at least I would've
A WOMAN decides to take a trip to a tropical location (I think it was Costa Rica). Her plan is to relax and get a suntan during the week that she's there.
She spends the week lazing on numerous beaches, but on the last day decides to take a tour through a
actions Of A Girl Without Having Boyfriend :
1) Main Nahi Padti In Chakkaro Me.! :|
2) Gharwale Important Hain Aur Unke Saamne Boyfriend Kuch Bhi Nahi.!
3) Sab Ladke Ek Jaise Hi Hote Hain.! :|
_ _ _
Same Girl After Having Boyfriend :
1) Yaar P
AFTERLIFE.Like walking into a dream, so unlike what you've seen. So unsure but it seems, 'cause we've been waiting for you. Fallen into this place, just giving you a small taste. Of your afterlife here so stay, you'll be back here soon anyway. I see a dis
AERIALS.We're one in the river,
and one again after the fall.
Swimming through the void
we hear the word,
we lose ourselves, but we find it all.
Cause we are the ones that want to play,
always want to go,
but you never want to stay.
And we are the ones th
AFTERMATCH GULLITONE 3.All of their bodies around me
I hear their voices inside.
The battle's over,
This war has been won.
Visions haunt me in my dreams.
Visions of what I've done. So much blood shed,
Now am I worthy to come home.
My God forgive me