Mid-term Review Guide
MCOM Fall, 2015
The mid-term exam is scheduled on Monday, Oct. 12 in class.
No make-up exams will be available no exceptions.
*Ethos, Pathos, Logos
6 phase model (channel choice in the middle; 2 and 5 most important-where we encode/d
Monday, September 12, 2016
1. Understand your audience. Who are you communicating with? What type of person are
they? Who else might see your message?
Tailor your communication to your audience so that heshe woll understand what you want,
FREEMAN SCHOOL OF BUSINESS
MCOM 3010-02, 03
Instructor: John Poirot, Ph.D.
Class Meeting Day & Time:
Monday, Wednesday, Friday
Section 2: 12:00pm 12:50pm
Section 3: 2:00pm 2:50pm
Office Hours: TBA
Business communication and common documents
Internal vs External operational: Op: any communication that takes place within the
process of work. Int: anything that is for the audience ( employees of the company itself)
Something that only they are sup