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    DAVIDBAKER, unknown, N/A, LucyHenke, Stacey Chamerlain, JobyJohn, GeoffreyStewart, James Underwood, RamendraThakur, UNDERWOOD
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  • 55 terms

    Term:

    Used when consumers shop through whatever channel best matches their goals (online or brick & mortar)

    Definition:

    Cross Channel Integration

    • MKTG 580 - Chapter 13
    • 55 terms
    • Vocabulary for MKTG 580 - Chapter 13. Find, create, and access Internet Marketing And ECommerce, Ward Hanson And Kirthi Kalyanam flashcards with Course Hero.

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