Adapted to an audience
Shaped by human motivation
Responsive to a situation
Concerned on contingent issues
Rhetorical discourse involves forethought
Which arguments will I advance?
what is rhetoric?
Plato: [Rhetoric] is the "art of enchanting the soul." (The art of winning the soul by
Aristotle: Rhetoric is "the faculty of discovering in any particular case all of the
available means of persuasion.
Cicero: "Rhetoric is o
rhetoric in action
Group Analysis Presentation
Find a hot political race in the 2014 mid-term election.
Analyze each candidates rhetoric used in a form of public address.
You will pick one rhetorical artifact (e.g. his/her we
For this exercise we will use social media to engage with various civic leaders. We will define
civic leaders as anyone who has power over the perceptions of citizens of the United States of
America. For example, President Obama, Senator