Public Goods
Defining a Good
There are four types of goods in economics, which are defined based on excludability and rivalrousness in consumption.Learning Objectives
Define a goodKey Takeaways
Key Points
- Private goods are excludable and rival. Examples of private goods include food and clothes.
- Common goods are non-excludable and rival. A classic example is fish stocks in international waters.
- Club goods are excludable but non-rival. Cable television is an example.
- Public goods are non-excludable and non-rival. They include public parks and the air we breathe.
Key Terms
- Rival: A good whose consumption by one consumer prevents simultaneous consumption by other consumers
- Excludable: A good for which it is possible to prevent consumers who have not paid for it from having access to it.
National defense provides an example of a good that is non-excludable. America's national defense establishment offers protection to everyone in the country. Items on sale in a store, on the other hand, are excludable. The store owner can prevent a customer from obtaining a good unless the customer pays for it. National defense also provides an example of a good that is non- rivalrous. One person's protection does not prevent another person from receiving protection. In contrast, shoes are rivalrous. Only one person can wear a pair of shoes at a time.
Combinations of these two attributes create four categories of goods:

Four Types of Goods: There are four categories of goods in economics, based on whether the goods are excludable and/or rivalrous in consumption.
- Private goods: Private goods are excludable and rival. Examples of private goods include food, clothes, and flowers. There are usually limited quantities of these goods, and owners or sellers can prevent other individuals from enjoying their benefits. Because of their relative scarcity, many private goods are exchanged for payment.
- Common goods: Common goods are non-excludable and rival. Because of these traits, common goods are easily over-consumed, leading to a phenomenon called "tragedy of the commons. " In this situation, people withdraw resources to secure short-term gains without regard for the long-term consequences. A classic example of a common good are fish stocks in international waters. No one is excluded from fishing, but as people withdraw fish without limits being imposed, the stocks for later fishermen are depleted.
- Club goods: Club goods are excludable but non-rival. This type of good often requires a "membership" payment in order to enjoy the benefits of the goods. Non-payers can be prevented from access to the goods. Cable television is a classic example. It requires a monthly fee, but is non-rival after the payment.
- Public goods: Public goods are non-excludable and non-rival. Individuals cannot be effectively excluded from using them, and use by one individual does not reduce the good's availability to others. Examples of public goods include the air we breathe, public parks, and street lights. Public goods may give rise to the "free rider problem. " A free-rider is a person who receives the benefit of a good without paying for it. This may lead to the under-provision of certain goods or services.
Private Goods
A private good is both excludable and rivalrous.Learning Objectives
Define a private goodKey Takeaways
Key Points
- The owners or sellers of private goods exercise private property rights over them.
- A consumer generally has to pay for a private good.
- Generally, the market will efficiently allocate resources for the production of private goods.
Key Terms
- Excludable: A good for which it is possible to prevent consumers who have not paid for it from having access to it.
- Rivalrous: A good whose consumption by one consumer prevents simultaneous consumption by other consumers.
A private good is a scare economic resource, which causes competition for it. Generally, people have to pay to enjoy the benefits of a private good. Because people have to pay to obtain it, private goods are much less likely to encounter a free-rider problem than public goods. Thus, generally, the market will efficiently allocate resources to produce private goods.
In daily life, examples of private goods abound, including food, clothing, and most other goods that can be purchased in a store. Take an example of an ice cream cone. It is both excludable and rivalrous. It is possible to prevent someone from consuming the ice cream by simply refusing to sell it to them. Additionally, it can be consumed only once, so its consumption by one individual would definitely reduce others' ability to consume it.

Ice Cream Cone: An ice cream cone is an example of a private good. It is excludable and rival.
Public Goods
Individuals cannot be excluded from using a public good, and one individual's use of it does not limit its availability to others.Learning Objectives
Define a public goodKey Takeaways
Key Points
- A public good is both non-excludable and non-rivalrous.
- Pure public goods are perfectly non-rival in consumption and non-excludable. Impure public goods satisfy those conditions to some extent, but not perfectly.
- Public goods provide an example of market failure. Because of the free-rider problem, they may be underpoduced.
Key Terms
- free rider: Someone who enjoys the benefits of a good without paying for it
- Non-excludable: Non-paying consumers cannot be prevented from accessing a good
- Non-rivalrous: A good whose consumption by one consumer does not prevent simultaneous consumption by other consumers

Streetlight: A streetlight is an example of a public good. It is non-excludable and non-rival in consumption.
The production of public goods results in positive externalities for which producers don't receive full payment. Consumers can take advantage of public goods without paying for them. This is called the "free-rider problem. " If too many consumers decide to "free-ride," private costs to producers will exceed private benefits, and the incentive to provide the good or service through the market will disappear. The market will thus fail to provide enough of the good or service for which there is a need.
For example, a local public radio station relies on support from listeners to operate. The station holds pledge drives several times a year, asking listeners to make contributions or face possible reduction in programming. Yet only a small percentage of the audience makes contributions. Some audience members may even listen to the station for years without ever making a payment. Those listeners who do not make a contribution are "free-riders. " If the station relies solely on funds contributed by listeners, it would under-produce programming. It must obtain additional funding from other sources (such as the government) in order to continue to operate.
Optimal Quantity of a Public Good
The government is providing an efficient quantity of a public good when its marginal benefit equals its marginal cost.Learning Objectives
Explain the optimal quantity of a public goodKey Takeaways
Key Points
- Collective demand for a public good is the vertical summation of individual demand curves. It shows the price society is willing to pay for a given quantity of a public good.
- The demand curve for a public good is downward sloping, due to the law of diminishing marginal utility. The supply curve is upward sloping, due to the law of diminishing returns.
- The optimal quantity of a public good occurs where the demand ( marginal benefit ) curve intersects the supply ( marginal cost ) curve.
- The government uses cost-benefit analysis to decide whether to provide a particular good. If MB is greater than MC there is an underallocation of a public good. If MC is greater than MB there is an overallocation of a public good. When MC = MB then there is an optimal allocation of public goods.
Key Terms
- Cost-benefit analysis: A systematic process for calculating and comparing the marginal benefits and marginal costs of a project or activity.
Often, the government supplies the public good. The supply curve for a public good is equal to its marginal cost curve. Because of the law of diminishing returns, the marginal cost increases as the quantity of the good produced increases. The supply curve therefore has an upward slope.
As already noted, the demand curve is equal to the marginal benefit curve, while the supply curve is equal to the marginal cost curve. The optimal quantity of the public good occurs where MB (society's marginal benefit) equals MC (provider's marginal cost), or where the two curves intersect. When MB = MC, resources have been allocated efficiently.

Optimal Quantity of a Public Good: The optimal quantity of public good occurs where MB = MC.
Demand for Public Goods
The aggregate demand curve for a public good is the vertical summation of individual demand curves.Learning Objectives
Analyze the demand for a public good.Key Takeaways
Key Points
- For public goods, aggregate demand is the sum of marginal benefits to each person at each quantity of the good provided.
- As for private goods, the individual demand curves show the price someone is willing to pay for an extra unit of each possible quantity of a good.
- The efficient quantity of a public good is the quantity at which marginal benefit equals marginal cost.
- The efficient quantity of a public good is the quantity at which marginal benefit equals marginal cost.
Key Terms
- public good: A good that is non-rivalrous and non-excludable.
To an individual consumer, the total benefit of a public good is the dollar value that he or she places on a given level of provision of the good. The marginal benefit for an individual is the increase in the total benefit that results from a one-unit increase in the quantity provided. The marginal benefit of a public good diminishes as the level of the good provided increases.
Public goods are non-rivalrous, so everyone can consume each unit of a public good. They also have a fixed market quantity: everyone in society must agree on consuming the same amount of the good. However, each individual's willingness to pay for the quantity provided may be different. The individual demand curves show the price someone is willing to pay for an extra unit of each possible quantity of the public good.
The aggregate demand for a public good is the sum of marginal benefits to each person at each quantity of the good provided. The economy's marginal benefit curve (demand curve) for a public good is thus the vertical sum all individual's marginal benefit curves. The vertical summation of individual demand curves for public goods also gives the aggregate willingness to pay for a given quantity of the good.

Demand for a Public Good: The sum of the individual marginal benefit curves (MB) represent the aggregate willingness to pay or aggregate demand (∑MB). The intersection of the aggregate demand and the marginal cost curve (MC) determines the amount of the good provided.
The efficient quantity of a public good is the quantity that maximizes net benefit (total benefit minus total cost), which is the same as the quantity at which marginal benefit equals marginal cost.
Cost-Benefit Analysis
The government uses cost-benefit analysis to decide whether to provide a public good.Learning Objectives
Explain how to determine the net cost/benefit of providing a public goodKey Takeaways
Key Points
- Cost -benefit analysis is a systematic way of calculating the costs and benefits of a project to society as a whole.
- Benefits and costs are expressed in monetary terms and are adjusted for the time-value of money.
- Financial costs are much easier to capture in the analysis than non-financial welfare impacts, such as impacts on human life or the environment.
- The government should provide a public good if the benefits to society outweigh the costs.
Key Terms
- net present value: The present value of a project determined by summing the discounted incoming and outgoing future cash flows resulting from the decision.
The positive and negative effects captured by cost-benefit analysis may include effects on consumers, effects on non-consumers, externality effects, or other social benefits or costs. The guiding principle is to list all parties affected by a project and add a negative or positive value that they ascribe to the project's effect on their welfare. Benefits and costs are expressed in monetary terms, and are adjusted for the time value of money, so that all flows of benefits and costs over time are expressed on a common basis in terms of their net present value. Financial costs tend to be most thoroughly represented in cost-benefit analyses due to relatively abundant market data. It is much more difficult to capture non-financial welfare impacts. For example, it is very difficult to place a dollar value on human life, consumers' time, or environmental impact.
Imagine that the government is considering a project to widen a highway. The benefits side of the analysis might include time savings for passengers who can now avoid traffic, an increase in the number of passenger trips (as more people could now use the road), and lives saved by dint of fewer car accidents. The cost side of the analysis would include the cost of land that must be acquired prior to construction, construction, and maintenance. These costs and benefits will need to be translated into monetary terms for the sake of analysis.

The Highway as a Public Good: The benefits of a highway expansion project might include time savings for passengers, additional passenger trips, and saved lives. Costs might include construction and maintenance.
- Identify project(s) to be analyzed.
- Estimate all costs and benefits to society associated with the project(s) over a relevant time horizon.
- Assign a monetary value to all costs and benefits.
- Calculate the net benefit of the project (total benefit minus total cost).
- Adjust for inflation and apply the discount rate to calculate present value of the project.
- Calculate the net present value for the project(s).
- Make recommendation about project(s). If the benefit outweighs the cost, then the government should proceed with the project.