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Exploring Economics 7th Edition

Exploring Economics (7th Edition)

Book Edition7th Edition
PublisherCengage Learning
Chapter 3, Section 3.1, Figure Question, Exercise 01
Page 72


How do we decide which colors and options to include with these cars?


Majority of people chooses red or white cars because they wish to buy car with plane colors. And also wish new features and mileage also. A car should be comfortable to the customers. And also the size of the car is most important.  


For cars most of the manufactures have the basic color choices such as black, white, red and grey. A car can sell with those 5five choices alone. But we like to select a car model with specific colors like some shade in various colors. And the people want a car and it will go up to a fully loaded version. And people also wish to buy the car with plane colors. Because some people like ugly colors. And the people also want the features like AC, backup cameras are standard.

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Page 72