Course Hero Logo
Chapter 4, End of Chapter, Review Questions, Exercise 1
Page 205

Many organizations find it difficult to incorporate a customer-based marketing strategy into their Web site designs. In about 100 words, explain why this is a challenge and outline things an organization can do to overcome these difficulties.

Verified Answer

Two products or brands in the same industry may incorporate dissimilar marketing strategies in order to establish their unique presence in the market.

How would you rate this answer and explanation?
Did you like this example?
Subscribe for full access
Page 205