Read the following scenario, and answer the questions.
We strive to make all of our customers feel
satisfied with their video game purchases, so we invite you to exchange "Gods of Parnassus" for another video game from our large inventory. Although we are unable to offer refunds for opened games, we believe you will be able to choose a suitable replacement. As you may have read on the box label or in the game guide, "Gods of Parnassus" features flashing lights that may cause epileptic seizures in rare instances. You may want to check the warning labels on any future purchases to ensure a safe and enjoyable gaming experience.
What is the primary purpose of this message?
To direct a customer to customer service
To apologize to a customer
To file a complaint
To refuse a refund
What is the secondary purpose of this message?
To provide a refund
To sell more video games
To rebuild the customer's goodwill
After identifying the purpose of your message, you should select the most appropriate communication channel. When determining the most effective channel for your message, which of the following should you consider? Check all that apply.
Importance of the font choice
Receiver's preference and level of technical expertise
Degree of formality desired
How long it will take to write the message
Necessity of a permanent record
Importance of the message
Amount of effort involved
What is the primary purpose of this message? Ans; To refuse a refund. What is the secondary purpose of this message? Ans; To... View the full answer