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In order to craft effective business messages, beginning writers should follow the writing process closely. The

first step in this process is to analyze the purpose and audience of the message.

As you first begin the composition process, which of the following questions should you ask yourself? Check all that apply.

Will the audience listen to me?

Why am I sending this message?

What do I hope to achieve by sending this message?

Should this be an e-mail or a memo?

Do I really want to write this message?

Consider the following situation and choose the most appropriate communication channel.

You are working late tonight. Everyone else has gone home for the day, but you've been working on the presentation you'll be giving with your team at the sales meeting tomorrow afternoon. You would like to get their input on what you have done. How can you get them to respond to your presentation first thing in the morning?

You should use (an e-mail, a log, a memo, a wiki)

Technology and competition continue to accelerate the pace of business; thus, business writers switch to increasingly faster means of communication. Consider the following scenario, and determine if a faster communication channel would be more appropriate.

Marjan is working on a team completing a recommendations report. She has gathered and sorted customer survey data, and now she needs to share it with the team for comments and corrections. Marjan is preparing to e-mail the data to her teammates.

Marjan has chosen the correct channel.

Marjan should call a face-to-face meeting.

Marjan should post the data on the team wiki.

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