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share an example, including a link and/or image(s), of an integrated marketing campaign and answer the following: Why did you make this choice as

 share an example, including a link and/or image(s), of an integrated marketing campaign and answer the following:


Why did you make this choice as your example of an integrated marketing campaign?

What key message is the company trying to communicate? (Remember, the message includes not only what the words say but also the underlying message!)

Compare and contrast at least two marketing tactics used in the campaign. Why do you think those tactics were chosen?

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