Dyson Vacuum Cordless Cleaner
Questions to be answered
1. Describe the market research you would conduct to analyze and segment the market for the new vacuum cleaner.
2. Explain how you would select a target market or markets for the product offering. These can be domestic markets, international markets, or both.
3. In addition, explain the process of positioning the new Dyson vacuum cleaner relative to the competition.
Prepare a value proposition for the new Dyson Vacuum Cordless product.
To be answered
1. Identifying your new product idea, explaining the procedure you used to develop the process (from idea to launch),
2. And state your value proposition.
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