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The central strategy-making challenge in a turbulent market environment is which one?

The central strategy-making challenge in a turbulent market environment is
which one?
a. how to remain the industry's first-mover
b. how to build the strongest supply chain alliances
c. managing change
d. deciding when to cut prices versus when to improve product features and performance
e. how often to change the company's business model without impairing profitability

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