Final Project: Marketing Plan
• Due Date: Day 7 [Individual forum]
• Select a product or service that you would like to introduce to the marketplace. It may be a product or service from an existing company or a new concept.
• Prepare a 1750-2100 word Marketing Plan for your selected product/service. Include the following elements:
• A brief description of the product/service being offered.
• An analysis of the market in which the product/service will be offered.
Size and demographics of the markets
Potential competitors (if any)
• An analysis of the marketing strategies that will be used for the introduction of the product/service.
• Format your paper to meet APA guidelines.
• Post your final Marketing Plan as a Microsoft Word attachment.
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