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INTRODUCTION Over the past several years Indiana University of Pennsylvania has slowly increased attendance. They have already taken steps to...

Answer the Questions (600 words)
Would a business like Dave and Buster’s be a solution to the lack of entertainment around IUP?
Would students and the community value a Dave and Buster’s?
Will enough business be generated to be profitable?
Will neighboring cities visit Indiana for Dave and Buster’s?
Would a Dave and Buster’s take away from other businesses around IUP?

after answer the questions I want Conclusion for all answers, and in attach.
INTRODUCTION Over the past several years Indiana University of Pennsylvania has slowly increased attendance. They have already taken steps to accommodate the increasing student population. Indiana University of Pennsylvania has built new dorms, the Kovalchick Convention and Athletics Complex, renovated the library entrance and have plans for changes over the next few years as well. There has been discussion of an indoor field being constructed where the former Theta Chi (OX) Fraternity house was located. There has also been talk of renovating the cafeterias around campus. Indiana University of Pennsylvania is currently in an ongoing growth project. All of the past and future changes to campus are to help Indiana University of Pennsylvania transition into a Division I college. This transition requires not only changes to the school itself but the surrounding town of Indiana as well. Currently the town does not hold many entertainment facilities for students to access in their free time; Indiana has a small mall and movie theater. This is the largest entertainment facility in Indiana. The problem with the mall is that it is small and does not have many appealing stores for college students. Renovating the mall would be an expensive project that could wait to be handled until further growth of the Indiana population. Once the population grows, a more efficient public transportation system will need to be implemented. There are few businesses that provide entertainment to people of all ages that is affordable. By introducing a business like Dave and Buster’s to the Indiana community a new entertainment hub will be created. Job opportunities and internships would arise for students. More importantly Indiana would gain an attraction. The purpose of this report is to breakdown and analyze the benefits of adding a business like D&B to Indiana. Dave and Buster’s is a unique business with drastically different qualities than any previous business in the Indiana area. No other business has provided similar services making it a completely new proposition. Dave and Buster’s offers great food and big fun provided by the friendliest people in town making it different. The closest business in the area to an arcade is the small room located within the Indiana mall. This area is extremely small and contains a very small selection of arcade type machines. Dave and Buster’s offers a huge selection of arcade style games, along with alcoholic beverages. It also serves as a place for older individuals to hang out at and have fun. The Indiana mall arcade appeals almost exclusively to young children. No other business has attempted to provide entertainment like Dave and Buster’s. The bars located in Indiana serve alcohol and sometimes include a few small machines and pool tables , these are the only remotely similar business to Dave and Buster’s in the area. One reason that a business such as Dave and Buster’s has not been attempted is because of Indiana Pa’s size. Indiana is a relatively small town with not a huge population. This is the main concern that business ideas like D&B face. With the expansion of the town and campus Indiana is growing in size and has more attractions than ever such as the Kovalchick center. These attractions will help aid in the expansion of Indiana as well as bring more people into the area. The existing belief
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that Indiana is not large enough to house a large facility like Dave and Buster’s can now be questioned due to this growing population. Another reason that a business idea similar to D&B may not have been tried is worries concerning how many people would attend such a place. Indiana provides a large customer base of college students and others that would be interested in and would attend if a business was in place. The survey that was administered will go more in depth about this later in the report. potential business owners have long been intimidated by lack of a solid customer base, however nothing but positive responses have been obtained concerning interest level and possible attendance. Lack of capital has been a long standing concern and for good reason. The amount of Capital it takes to run an operation like Dave and Buster’s is very high with the risk of little or no return on Investment. It takes millions of dollars to start a D&B which can be intimidating if there are no facts that show the money will be well spent and provide a considerable profit. These are just some of the many reasons that a business similar to a large arcade has not been attempted in the area. This leads to the obvious question can a Dave and Buster’s be profitable and sustainable in the Indiana Area? This question can be difficult to answer especially considering that there is no previous business to base potential profits off of. The addition of a Dave and Buster’s can be profitable if enough people value its services . It is hard to pinpoint exactly how many people would attend but if more people attend than what the costs are of running the business it will be profitable and sustain itself over time. COMMUNITY BENEFITS The Indiana Pennsylvania community is flooded with young adults nine months out of the year and sometimes even throughout the three months in the summer as well as everyone in the community. Students as well as the community are always looking for something to do whether it’s interacting with friends, activities, or simply trying to figure out where to eating. Dave and Buster’s logo is “Great food and big fun served up by the friendliest people in town: that's always been our guiding principle. .. and not such a crazy idea after all” (www.daveandbusters.com). Dave and Buster’s will fulfill all those needs for the people in the Indiana community and more. Dave and Buster’s not only attracts young adult but the older crowds as well. It brings out the little child in everyone, young and old so every one of all ages will be able to attend this new attraction. Dave and Buster’s would benefit the Indiana community a great deal physically and financially by simply giving the community some other activity type of activity to do. There have not been lot of work study job openings for Indiana University of Pennsylvania students over the last couple year. This attraction will need a lot of attention from people requiring a lot of job opportunities for students. This huge attraction will supply students with jobs and even internships. Dave and Buster’s will need bartenders, bodyguards, technicians, and people just looking for a job. Dave and Busters will need bartenders to serve drinks at the bar in which a lot of students in hospitality management and those who cater are already trained for. This attraction will also need bodyguards in which students who are at the gym, play sports, attend ROTC are more than qualified to do. There will also be a demand for technicians for if the machines may stop working. Students majoring in information systems of any technical
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