Why do companies often make location decisions on one international oppor- tunity at a time rather than comparing among more than one?
Decisions are made by teams, and it is usually not feasible to give so many people time away from their usual duties to examine multiple proposals.
The information on some countries is so unreliable that companies must deal with these countries separately.
If an important customer develops opportunities in a foreign county, a com- pany may have little alternative except to follow that customer’s lead.
The lack of comparability in data among countries renders comparison unfea- sible.
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