After watching the "Triumph of the Nerds" video clip, consider the external environment factors (political, social, technological, economical, and demographic) and industry forces (Porter's five forces) prevailing at the time documented in the clip--both from the perspective of Xerox and Apple. Keep in mind that, at that time, Xerox was primarily in the copier/document reproduction industry, whereas Apple was in the soon-to-be personal computer industry. Additionally, consider the industry life-cycle stages.
What statements can you make about the external environment and these companies' respective industries. For example, what environmental force motivated Xerox to create PARC? In what stage of the industry life-cycle was Xerox and Apple, respectively? There are many other examples that can be gleaned from the clip. I'm looking forward to reading your observations in this week's discussion.
This question was asked on Jan 30, 2013.
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