View the step-by-step solution to:

n their suit against Samsung, Apple was awarded $1 billion in patent infringement damages. This is ironic given Apple's historic gateway into the...

n their suit against Samsung, Apple was awarded $1 billion in patent infringement damages. This is ironic given Apple's historic gateway into the personal computer industry.

After watching the "Triumph of the Nerds" video clip, consider the external environment factors (political, social, technological, economical, and demographic) and industry forces (Porter's five forces) prevailing at the time documented in the clip--both from the perspective of Xerox and Apple. Keep in mind that, at that time, Xerox was primarily in the copier/document reproduction industry, whereas Apple was in the soon-to-be personal computer industry. Additionally, consider the industry life-cycle stages.

What statements can you make about the external environment and these companies' respective industries. For example, what environmental force motivated Xerox to create PARC? In what stage of the industry life-cycle was Xerox and Apple, respectively? There are many other examples that can be gleaned from the clip. I'm looking forward to reading your observations in this week's discussion.

This question was asked on Jan 30, 2013.

Recently Asked Questions

Why Join Course Hero?

Course Hero has all the homework and study help you need to succeed! We’ve got course-specific notes, study guides, and practice tests along with expert tutors and customizable flashcards—available anywhere, anytime.

-

Educational Resources
  • -

    Study Documents

    Find the best study resources around, tagged to your specific courses. Share your own to gain free Course Hero access or to earn money with our Marketplace.

    Browse Documents
  • -

    Question & Answers

    Get one-on-one homework help from our expert tutors—available online 24/7. Ask your own questions or browse existing Q&A threads. Satisfaction guaranteed!

    Ask a Question
  • -

    Flashcards

    Browse existing sets or create your own using our digital flashcard system. A simple yet effective studying tool to help you earn the grade that you want!

    Browse Flashcards