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Must be 5 pages long and include references/sources.

Must be 5 pages long and include references/sources.

Select a product of which you will export to a foreign country. AFer your product is chosen, decide on a foreign country to which you will export. In developing your Export Business Plan, you will present the following informaTon: I. Purpose – why has the plan been wri±en I. ²able of Contents III. ExecuTve Summary – this is short and concise and covers the principal points of the report and is prepared aFer the plan has been wri±en IV. IntroducTon – what product and foreign country did you select and why V. SituaTonal Analysis – describe the product to be exported VI. Country History – present a brief history of the country as it relates to its origins and trade history VII. Cultural Overview – what are the norms, pracTces, social structure, etc. that may aid (or hinder) the recepTon of your product - Consumer a³tudes toward product - EducaTonal levels – ability to comprehend instrucTons, ability to use product - Languages – labels, instrucTons VIII. PoliTcal Environment – present an overview of the governance structure of the country along with any legal-poliTcal forces - Certain features required or prohibited - Label and packing requirements IX. Export MarkeTng Plan – present long and short-term goals, characterisTcs of an ideal target market for your product given the country selected, market screening X. Economic Development – how developed is the country and how will this in´uence the success of your product - Purchasing power - Wages - Infrastructure XI. Summary
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