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Why would a firm want to decrease its cash conversion cycle? Describe some actions that a firm can take to

decrease its cash conversion cycle. Under what circumstances might a firm be willing to accept an increase to its cash conversion cycle? Finally, please Google "Dell negative cash conversion cycle" and describe what a negative cash conversion cycle is. How did this occur, and why would a firm (like Dell) want to sustain this condition as long as possible (or not)?

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Cash Conversion cycle measures the duration for which company will be deprived of cash, if
amount is invested to expand the customer sales. It is the measurement of liquidity risk instigated

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