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Barbra was asked to complete SWOT analysis. Barbra knows that a SWOT indicates:

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Strengths and Weaknesses are internal to the company and Opportunities and Threats are external to the company.


Strengths and Weaknesses are external to the company and Opportunities and Threats are internal to the company.


Strengths, weaknesses, opportunities and threats are factors relevant to how a business operates on a day-to-day basis.


Strengths, weaknesses, opportunities and threats are factors relevant to how a company determines its competitors.

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