what other macro environmental factors would you consider looking at? What is the difference between political and legal macro environmental factors?...
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Question

Define the nature of Macro - environment

  1. Is PESTLE a required tool for environmental scanning? Explain
  2. Besides PESTLE, what other macro environmental factors would you consider looking at?
  3. What is the difference between political and legal macro environmental factors?
  4. Explain what technological factors pertains to.


Other Question: Search for Global trends that may be of significance for business in general. Identify the trends that you believe may be significant for the future on the country's environment.

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