Students will become familiar with business theories and approaches...

• Students will become familiar with business theories and approaches relating to various business environments (Domestic, Global, Technological, Political-Legal, Socio-Cultural, and Economic).
• Students will evaluate the business environments and practices of selected companies.
• Students will evaluate the business environments of a company identified as a "worst" company "CITIGROUP" to learn why it is not successful.
• Students will apply successful company strategies and business theory to recommend a successful strategy for the "worst" company " CITiGROUP".

The political environment includes all laws, government agencies, and lobbying groups that influence or restrict individuals or organizations in their society. The political environment also is about how changes in government policy might affect the business. The legal environment is about how legislation and related regulations in society affect the business, i.e. changes in employment laws on working hours.

The socio-cultural environment consists of how consumers, households and communities behave and their beliefs. For instance, changes in attitude towards health, or a greater number of pensioners in a population. The socio-cultural environment will be language, aesthetics, education, religion, attitudes, values, social groups & organizations, and business custom practices. You will now begin to compare the social and cultural environments of the domestic and global cultures of your chosen "Worst" company "CITIGROUP". Continue to Lesson 6 for more information and details.

The economic environment comprises of economic factors, such as employment, income, inflation, interest rates, productivity, and wealth, which influence the buying behavior of consumers and firms. This week you will analyze the economic environment of both your domestic and global countries for your chosen "Worst" company. Continue to Lesson 7 for more information and details.