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Describe the Diffusion of Innovation model and its importance to consumer behavior. How does it differ from the Product Life Cycle?

Describe the Diffusion of Innovation model and its importance to consumer behavior. How does it differ from the Product Life Cycle? Please be concise.

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At first you need to understand what is Diffusion of innovation model to be able to... View the full answer

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Diffusion of innovation This is the technique that given explanations on how, what rate and why new ideas and technology in... View the full answer

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