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Have consumer buying patterns shifted with a transition from brick and mortar stores to online retailers?

Have consumer buying patterns shifted with a transition from brick and mortar stores to online retailers?

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The effects of online retailers to the traditional brick and mortar stores are so minimal. The adult and old age... View the full answer

3 comments
  • Hi, Thank you so much. What resources did you use?
    • Be.Yu.Tiful
    • Aug 03, 2018 at 10:59am
  • There is little information but the following can help in your research.Moshrefjavadi, M. H., Dolatabadi, H. R., Nourbakhsh, M., Poursaeedi, A., & Asadollahi, A. (2012). An analysis of factors affecting on online shopping behavior of consumers. International Journal of Marketing Studies, 4(5), 81. Rajamma, R. K., Paswan, A. K., & Ganesh, G. (2007). Services purchased at brick and mortar versus online stores, and shopping motivation. Journal of Services Marketing, 21(3), 200-212.
    • butakha
    • Aug 03, 2018 at 12:11pm
  • Thank you
    • Be.Yu.Tiful
    • Aug 03, 2018 at 12:22pm

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