What is Toyota corporation strategy? What strategic approaches from the approaches (l have included below)
have been, or will be, taken?.
Market penetration - Market development - Product development - Product proliferation - Resource development - Capability development - Vertical integration - Horizontal integration - Acquisitions - Mergers - Alliances &/or joint ventures
can this be explained by a graphic such as Ansoff's matrix?
b. What is the rationale for each of the strategic approaches selected? - How will the strategy contribute to goals' achievement? - Which conditions in the external environment encourage or discourage selection of the strategy? - Which internal capabilities encourage or discourage selection of the strategy?