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Question

Your company produces oven. While you are doing 

quite well in certain segments, you feel like your product

as 

a whole is under-performing with people aged 

41-50 who would benefit from the aesthetic feature. 

On average, 1 in 22 people buy aesthetic oven, 

whereas only 5 in 150 people aged 41-50 buy this type of 

oven. What is your CDI?

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