As Director of International Marketing for a large multinational company what is a product of the company and
also choose a new target market for it? Why does this country represents a promising market for your company's product or service considering general factors as economic situation, demographic characteristics and other factors that you consider important to be examined?
Explain, in particular, why you would consider those factors?
Be sure to relate directly the factors you choose to your company's products or services.
The product of the company is coffee, and we own a variety of shops all over the world. The way to choose the new target... View the full answer