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Based on the requirements for being a global brand which are:...
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Question
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Asked by Jennyiankay

Based on the requirements for being a global brand which are:...

Based on the requirements for being a global brand which are:

  1. Dominate domestic market, which generates cash flow to enter new markets
  2. Meet a universal customer need
  3. Reflect the consistent position worldwide
  4. Benefits from positive country of origin image
  5. Having a unique or outstanding model business and competitive advantage compared to other brands
  6. The focus is on the product category
  7. Demonstrate balanced market-country coverage



Explaining clear reasons why AirBnb is considered as a Global Brand

Arts & Humanities Communications Marketing
Answer & Explanation
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Answered by geetikaverma

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Step-by-step explanation

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