View the step-by-step solution to:


Carrying over some the results you generated in Assignment #5:

  • Survey respondents (n=405): 264 males

and 141 females

  • Of recent customers, there were 253 SFG respondents and 152 Jose Southwestern respondents
  • Of SFG respondents (n=253) - Males 176; Females 77
  • Among the 253 SFG customers, the median (in lieu of mean) distance traveled was 1-5 miles. Frequencies were as follows: less than 1 mile - 86; 1-5 miles -76; and more than 5 miles - 91.
  • Respondents who saw a SFG ad in the past 6 months - 33%
  • Correlation (n=405) between fun and satisfaction is .21
  • Additional calculations:

    • 1.12. + .67 (Satisfaction of SFG customers) = Likelihood of SFG customers to return
    • Regression equation above is significant at p<.01
    • R square is .80


    Recently Asked Questions

    Why Join Course Hero?

    Course Hero has all the homework and study help you need to succeed! We’ve got course-specific notes, study guides, and practice tests along with expert tutors.

    • -

      Study Documents

      Find the best study resources around, tagged to your specific courses. Share your own to gain free Course Hero access.

      Browse Documents
    • -

      Question & Answers

      Get one-on-one homework help from our expert tutors—available online 24/7. Ask your own questions or browse existing Q&A threads. Satisfaction guaranteed!

      Ask a Question
    Ask Expert Tutors You can ask You can ask ( soon) You can ask (will expire )
    Answers in as fast as 15 minutes